Throughout the world brands seem to dominate the retail market like never before! Canopy Growth teamed up with Snoop Dogg for their brand, “Leafs by Snoop”. They later set out and bought a company called Hiku to capture their brand “Tokyo Smoke”. Supreme partnered with Wiz Khalifa to create the signature brand “Khalifa Kush”. Altria with their brand of cigarettes famously known as “Marlboro” bought into Cronos Group in what many believe, is the first step to create a new brand of pre-rolls.
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IS 2019 THE YEAR OF THE BRAND?
